Why Feed a Limited Ingredient Diet? Sometimes what's NOT in your dog's food is just as important as what is. At Natural Balance we realize feeding your dog a simpler premium dry dog food diet with fewer ingredients gives you control of exactly which ingredients your dog eats. When you want to keep it simple, Natural Balance L.I.D. Limited Ingredient Diets provides a dog food option to help you feed your puppy's greatness. Our puppy dog food formula is designed to accommodate the unique needs of your puppy. Every bite is formulated with DHA from marine sources to help support neural development and is specifically shaped for smaller jaws. Our duck and potato formula has everything you want to feed your dog and nothing you don’t, with no added peas, pea protein, lentils, legumes, corn, wheat, or soy. With over 125 years of combined pet food experience across Board-Certified Clinical Veterinarians, Animal Nutritionists, Research Scientists, Design Engineers, and Pet Feeding Analysts working to design our proprietary formulas, we’ve got you — and your puppy — covered in delivering nutrition, quality, and taste in dry dog food formulas you can feel good about.